The majority of people worldwide use search engines to gather information quickly and easily. It’s common practice to check the first page and browse those results, which is why getting your website to the top rankings is incredibly desirable. In 2021, there are many techniques to improve your search engine optimization (SEO) and rank highly for specific keywords.
Today we are going to find out what the Domain Authority is used for. If you think your website is performing poorly or not ranking high in search results, then it’s time to check your Domain Authority. To begin with, all websites can not be ranked the same. Some sites have high scores that they’ve been increasing […]
Whenever I need new ideas and inspiration, I go to Pinterest. Probably, this is one of the places where I want to return again and again. But here you can not only draw new ideas, but also use this platform as a way to promote your business, drive traffic to your website and increase sales. […]
It is sometimes difficult to face the fact that some pages on your website are more important than others, for example, when you’re immersed in your web design. Oddly enough, sometimes content managers and web designers forget to apply these methods […]
There are several link attributes that are used for SEO. This list also includes the link TITLE attribute. But due to the popularity of WordPress – a content management system – many people make mistakes in writing correct HTML code. By default, WordPress and other similar systems automatically duplicate the post title […]
In the past, a person had to at least know the HTML markup language in order to create a quality website. Nowadays, site owners with a limited budget can create websites in two clicks without even knowing a single code. Sounds great? Maybe. But this only means that no one controls the HTML. As a […]
What is E-A-T? E-A-T stands for Expertise, Authoritativeness, Trustworthiness. «Expertise». When creating content, you have to prove that you have certain skills and experience in your field. It is clear that if you have a humorous site, then this statement does not fit here.
Seo-specialist is a person whose work is aimed at external and internal optimization of a site for search queries. Simply, this professional researches trends on the Internet develops and implements various SEO strategies that subsequently help people find products and information on search engines. One of the goals of an SEO specialist […]
Typically, a lot of people use the .com domain name. But usually, every company or website has its own needs and problems, so it’s not always that simple. So let’s take a closer look at the world of top-level domains (TLDs).
What does it take to attract a potential buyer and get him to buy your product? Set up ads on Google? Promote your company on social media? Yes, it is very important and it will really attract buyers. But if the design and navigation of your site are really poor, believe us, no advertising and […]
Through social media platforms, many businesses are able to reach target audiences, build loyal customers, and reach current clients. However, it is not enough just to create an account on Instagram or Facebook. You need to advertise on social media, target audience, create content, and make a plan.
When we start surfing the Internet, we usually start with a search engine. In most cases, this is Google. So, if you are familiar with search engine optimization (SEO) and really know how to use Google’s potential to its fullest, it can bring you and your campaign to the top. But are there specific steps […]
In our blog, we already explained how to run a pay-per-click (PPC) advertising campaign. In short, you need to choose specific keywords to target, then bid on them, and then create your ads and landing pages. But the work doesn’t end here. Now it’s time to start monitoring your results. But how exactly does […]
Imagine the situation: two online users encounter the same paid ad on Google. The first user, Alex, clicks immediately, because he’s never heard of this brand. The second user, John, doesn’t click immediately, but he really needs the services of this brand… So he clicks.
An interesting fact – in 2020, 70 million Americans used social networks. And this figure is constantly growing. And now imagine how many people around the world register on social networks. Drumroll… A whopping 3.8 billion!