eCommerce Pay Per Click Management Agency

50+ DIGITAL EXPERTS

12-YEAR TRACK RECORD

4800+ CLIENTS

IN-HOUSE TECHNOLOGY

Cases

E-COMMERCE (Furniture Store)

Drove traffic using a unique combination of Google Shopping, Product Listing Ads and text ads with a focus on geo-local targeting for the client's shop;

Regularly researched keywords, adjusted bids and carried out A/B testing of the campaign;

Created new ads with titles and descriptions, each with a specific keyword;

Fixed the issue with e-commerce tracking. The online furniture store's Google Ads campaigns were not being well-tracked, measured and significantly lacked accountability.

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E-COMMERCE (Home Goods)

Fixed conversion tracking (previously, there were conversions such as “All Page Views” and other settings like “Count Every Conversion”). We set up “Count One Conversion” and added all new triggers and tags inside GTM;

Created new ads with headlines & descriptions that included the specific seed keyword in each;

Optimized landing pages (headlines, benefits section, CTA, design).

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E-Commerce (Jewelry & Accessories)

Built out a full-funnel approach;

Made video creatives based on existing assets and in-house resources;

Created a new ad account structure and used new audience segments.

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E-Commerce (Fashion Industry)

Created video ads (only image ads were used in previous campaign);

Restructured the entire account;

Scaled ad spend by 50% the first day our campaigns went live.

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E-Commerce (Beauty Industry)

Run traffic campaign to the website, collected sufficient pixel data;

Created custom audiences with high intent;

Launched 5 ad sets (3 of them were lookalike audiences and 2 of them were retargeting). However, only 3 of the launched audiences achieved high results;

Turned off low ineffective ad sets;

Started scaling the daily budget gradually from $100 to $1k.

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Glass and Glazing Industry

made high-conversion landing pages for each client’s direction;

created new Facebook ad account structure and used new audience segments;

made eye-catching images for Facebook Ads campaigns using the client’s implemented projects' photos;

reduced client’s Google Ads budget and instead increased Facebook Ad campaigns.

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SAAS-business

A detailed analysis of competitors has been carried out to assess traffic potential and target regions. The key directions of ranking of competitors have been identified. A resource development strategy has been developed for resource development for targeted requests. We collected about 1000 key queries with frequencies of 300–10 000 searches per month, all with a cost per click.

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Organization of weddings

During 5 months of running an advertising campaign, we consistently delivered 50-70 leads from Facebook (this is 60% more compared to the previous experience of launching Facebook Ads).

At the same time, the CPA was in the $ 19-$ 35 range ((depending on the season), which is 50% less than in the previous experience of launching advertising on Facebook.

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Luxury household goods

The analysis of the current advertising campaign in Google Ads was carried out.

Analyzed settings and fixed errors in conversion tracking settings in Google Analytics.

Separate ads have been developed for each group of queries (with relevant headlines, descriptions).

Traffic went to a website that was under - optimized for conversions in the operating campaign. So, dedicated Landing Pages were created with developed headings, benefits, call to action and design.

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All Cases

PPC Management For eCommerce

Google Ads

We do our best to attract relevant traffic to your online store using specified keywords.

Shopping Ads

We apply shopping ads to promote your products. So that the potential buyers could see appealing product images.

Retargeting Ads

They bring site visitors back. Your advertisements will appear on other websites they visit.

Display Ads

Advertising featuring images and other interactive components are called Google Display Advertising. It places ads on different websites.

YT Ads

YouTube is the second largest search engine and offers great potential for retargeting.

Bing Ads

It is very similar to Google AdWords. Bing Ads is a form of paid advertising that uses Microsoft's Bing search engine to drive traffic to websites and target buyers.

GET A PROPOSAL

Some of the Clients We’ve Helped

We pride ourselves on providing value for our clients. Our clients come from all over: from legacy brands ready to embrace innovative marketing strategies to start-ups on the verge of disrupting entire industries. Take a look at some of them.

How do we manage Shopping Ads

PPC advertising seems quite simple, but for an e-commerce project, it's a lot of work, time and money that could have been better spent on your company's growth.

Pay Per Click administration is not rocket science either, right? Keywords, items, and bids, that's what it is. Well, not quite.

Our team has supervised the management of hundreds of thousands of dollars in Google Ads, Bing Ads, and Shopping Ads and we know how hard it may be.

There is also audience research, competition research, ad copy research, price-point research, ad scheduling, and manual bidding methods. In order to conduct our job, we go over all of the past data to see potential weak points.

You'll be able to view your campaign's progress once you've logged into your account. We constantly optimize our bids for your products, modifying various techniques and periods based on when people are buying. We want to make sure that your ad spend is giving you the best return on investment.

Delegate your account to a professional PPC expert.

An account manager from our in-house team, as well as an expert in PPC, will work with you to make sure we are meeting all of your company's needs.

In addition, this is where we discuss and agree on all of our expectations. We need to make sure that all of our objectives are in line with yours.

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Keywords & Google Merchant Account

Any effective eCommerce campaign requires keyword research. When conducting eCommerce keyword research, we want to ensure that we are targeting buyers who are actively looking to make a purchase.

We will do research to identify business opportunities for you. Keywords are the search terms that people use to find anything they're looking for on search engines.

We look at tens of thousands of keywords and analyze the search traffic, competition, and costs to find the optimal keywords for your ad campaign.

We then present our findings to you. We want you to fully comprehend the advantages of selecting numerous keywords that you may not have considered.

Management and creation of advertisements

Are you having trouble reaching out to eCommerce customers who are looking for your products? It can be a real challenge to conquer Shopping ads without the correct plan. Ads and good PPC management are a part of that plan.

Google Search and Shopping Ads are powerful tools for increasing traffic and sales, as any eCommerce retailer knows. However, obtaining click-throughs and conversion rates might be difficult.

Ad clicks have a conversion rate of less than 1%. However, our Google Ads managers can assist you. Our experts have assisted numerous firms in increasing conversion rates, and we can do the same for you.

Our mission is to help our eCommerce clients become more profitable. We have a thorough awareness of fulfillment expenses, goods costs, and the statistics that must be met in order to boost our clients' profitability.

We're producing tangible outcomes rather than just clicks.

Analysis & Reporting

Get access to your live bespoke dashboard that tracks all of your ad expenditure, your website and any other marketing initiatives we've set up for you.

We will report on your campaign on a monthly basis. You will receive customized reports based on the KPIs defined throughout our new client on-boarding process.

Niches

Ecommerce

Fin-Tech

BI

Technology

AR/VR

Medical Devices

IoT

Semiconductor and Consumer Electronics

AdTech

Your business

Cyber Security

SaaS

Media

AgriTech

Seologic will manage your PPS tasks

Here’s the list of our primary directions of work. They may change and evolve according to the project and its scope.

Ecommerce PPC ROI reporting
Google & Bing Shopping Feed Management
Google Text Ad Remarketing & Banner Remarketing
Google Display Network
In-Store Visit Reporting
Google customer match & audience match
Facebook Dynamic Remarketing
Google Dynamic Remarketing
Initial campaign development & strategy
Advanced keyword research and selection
Industry analysis
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google Analytics integration & goal tracking
Results analysis/reporting
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
Website conversion analysis reporting
Banner ad design for display and remarketing
Website conversion analysis implementation
Landing page performance testing
Multivariant testing ecommerce store & checkout/cart process

Frequently Asked Questions

We monitor some key metrics. We will assess how much traffic your website receives and how many visitors really convert.

The monthly traffic varies. It depends on a campaign's success and your advertising budget. More fuel means more outcomes for you.

The number of conversions varies. Our advertising will be able to track results. This will help us to gradually increase our ad campaign performance. Given this, we expect your conversion rate to improve over time.
However, there are extrinsic factors that influence conversions that we cannot control.

Advertising on Google can be costly. They charge per click, so you pay each time someone clicks on your ads. But it's usually really good traffic. It's typically worth the cost to advertise to those who want your goods or services.
We advise our clients to examine the average customer lifetime value. Once you know this, figure out how much you're willing to spend on one consumer. Budgets for small enterprises start at $2,500/month.

You will work with a dedicated PPC account manager. This expert is familiar with PPC advertising and has worked with clients in your sector. A supervisor will check all the data and recommendations before sending them to you. This is to avoid difficult circumstances.

We will send you a brief to fill out. Our team will contact you to discuss it and ask any other questions we may have regarding your company. We will perform more research and design a strategy for your business after the call.

The brief will reflect your ad choices. The strategy we establish for your company will describe the advertising method we will use. If you approve, we'll create an ad calendar. You will be able to evaluate all the ads before they are published.

Do not furnish us with content. But if you have some materials, please send them to us. Your PPC manager can create ads that fit your brand. We have access to stock photos, design software, and news sources. We can use this to create engaging ads for your audience.

Absolutely, your PPC manager will watch your ads regularly. We'll pause ads that aren't working and modify your campaign.
Your PPC manager will also optimize your campaign over time. We usually do A/B split tests on your ad campaign. This is the process of testing different ad copy and target audiences. By testing different ad combinations, we can better identify inefficient areas.

Our cases

Check out our successful cases!

SEO Promotion of an Educational Website

Over 70% of promoted queries are in the top 10 of the Google search engine, with more than 50% in the top 5.
Increase in traffic from search engines by 4-5 times.
Growth in the number of keywords covered by the site in the relevant topic by 2 times.

B2B SAAS (Sales Management Software)

78% Decrease in Cost Per Lead
$144 CPL
16% Increase in conversions

B2B SAAS (software for retrospective meetings)

86% Decrease in Cost Per Conversion
121% Boost of Total Client Base
Increased the number of conversions in a month from 20 to 2,420 after 6 months campaign

E-COMMERCE (Furniture Store)

5.3x average ROAS
55% Increase in revenue
51% Increase in conversions

E-COMMERCE (Home Goods)

76% Decrease in CPL
4,6x Increase in Conversions
2,8x Increase in Conversion Rate

B2B SAAS (Gym Management Software)

4.5x Decrease in Cost Per Demo
21% Reduction in Google Ad budget
12% Increase in conversions

SERVICES (Online Courses)

ROAS – 1,119%
$25,000 in revenue from just $2,100 in spending

B2B SAAS (CRM system from a non-profit SaaS provider)

9x Increase in Leads after 7 weeks Ad optimization

SERVICES (Wedding Planning)

41% Decrease in CPL
60% Increase in leads
$39 Cost Per Lead

SERVICES (Home Improvements)

67% Increase in website sessions
29% Increase in lead conversions
$19.6 Cost Per lead (during a 4-month campaign)

Client Testimonials

Our news

Read the latest news posted regularly by our experts

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