Google Shopping Management Services

A PPC service to boost your ROI.
GET A PROPOSAL

Get A Free Performance Audit

    50+ DIGITAL EXPERTS
    12-YEAR TRACK RECORD
    4800+ CLIENTS
    IN-HOUSE TECHNOLOGY

    Cases

    B2B SAAS (Sales Management Software)
    B2B SAAS (Sales Management Software)
    The fourth challenge was to carry out comprehensive testing with different creatives to determine which kind of content is most appealing to our target audience.
    The landing page structure was redesigned, with fewer text at the top of pages and the addition of contact forms with visible calls to action;
    To increase the number of conversions, keyword conversion rates were analyzed and the list of more general keywords was expanded;
    In order to get more coverage, GDN Ads was launched.
    B2B SAAS (software for retrospective meetings)
    B2B SAAS (software for retrospective meetings)
    Created new triggers and tags in their Google Tag Manager account that refined and optimized the specific events that were most important to track;
    Reached users at different levels of assumed consumer intent by running ads on Google;
    Introduced Google display campaigns that addressed user needs at both the top and middle of the marketing funnel.
    E-COMMERCE (Furniture Store)
    E-COMMERCE (Furniture Store)
    Drove traffic using a unique combination of Google Shopping, Product Listing Ads and text ads with a focus on geo-local targeting for the client's shop;
    Regularly researched keywords, adjusted bids and carried out A/B testing of the campaign;
    Created new ads with titles and descriptions, each with a specific keyword;
    Fixed the issue with e-commerce tracking. The online furniture store's Google Ads campaigns were not being well-tracked, measured and significantly lacked accountability.
    E-COMMERCE (Home Goods)
    E-COMMERCE (Home Goods)
    Fixed conversion tracking (previously, there were conversions such as “All Page Views” and other settings like “Count Every Conversion”). We set up “Count One Conversion” and added all new triggers and tags inside GTM;
    Created new ads with headlines & descriptions that included the specific seed keyword in each;
    Optimized landing pages (headlines, benefits section, CTA, design).
    B2B SAAS (Gym Management Software)
    B2B SAAS (Gym Management Software)
    Created exclusion audiences based on active users from CRM (so the client stopped wasting ad budget on their existing customers);
    Implemented more widen negative keyword lists;
    Paused ads with certain keywords that weren’t performing well;
    Removed broad match keywords and replaced them with phrase match (we took full control of search terms and decreased spending on irrelevant search terms);
    Fixed geotargeting (turned off audiences with low conversions).

    Google Shopping Management for Ecommerce

    Google Shopping campaigns are a terrific method for ecommerce firms to engage prospective customers. It is a powerful and adaptable tool that may assist ecommerce companies achieve particular goals like increasing sales volume or advertising new products and discounts.

    While Google Shopping campaigns may look intuitive, adopting typical practices may not be helpful in optimizing your return on ad spend. If you're not collaborating with experts, you're wasting money.

    Seologic, an experienced Google PPC services provider, will help you make the most of this adaptable marketplace. We'll help you sell more items by creating and executing effective advertising that boosts conversions.

    Seologic is a Google Premier Partner, a distinction reserved for a few advertising companies that have excelled in managing Google ad campaigns. We wish to share our achievement with you.

    Some of the Clients We’ve Helped

    We pride ourselves on providing value for our clients. Our clients come from all over: from legacy brands ready to embrace innovative marketing strategies to start-ups on the verge of disrupting entire industries. Take a look at some of them.

    clients

    How do we create Google shopping campaigns

    When you engage with our Google PPC experts, we'll manage your advertisements, maximizing your results, enhancing sales, and helping you build your ecommerce business.
    Campaign Structures

    Campaign Structures

    Inefficient structures might cost a lot of money. As a result, you waste money pursuing non-performing ad placements.

    We'll set up Google Shopping campaigns with efficient structures using our PLM experience. We'll prioritize relevant phrases and spend money where it will give you the most competitive edge. We'll put a lot of emphasis on having a clear and easy-to-follow campaign structure so you can see how your efforts and results are going.

    Better Product Feed

    Better Product Feed

    Even a well-structured Google Shopping campaign will fail if the product listing advertisements don't attract buyers! Among our Google Shopping management services is optimized shopping feed generation: We'll write compelling titles and descriptions, combined with captivating photos that capture a viewer's curiosity. Our designers will produce unique visuals to maximize engagement.

    With our aid, you'll be able to differentiate yourself from other companies in the sphere. We'll leverage our experience to enhance search term-to-product matching so that both fresh and product listings can be easily found.

    Targeting and Bidding

    Targeting and Bidding

    One of the most common Google Shopping ad management faults is treating all goods and keywords the same. As a result, campaigns overspend on expensive, low-profit keywords and underspend on profitable ones.

    We know how to make Google Shopping work for you. To provide your items with a precise, regulated bidding structure, we deploy Single Product Ad Groups (SPAGs). In addition, we'll execute retargeting efforts to attract clients who have already shown interest in your brand and products.

    Negative Keywords

    Negative Keywords

    Using negative keywords properly can help avoid low-ROI investments. It prevents your advertising from appearing for useless search queries that cost you money but never convert. Our services will guarantee you don't waste money on keywords that hardly ever convert.

    We'll update your negative keyword list frequently, adding new ones and removing irrelevant advertising.

    Optimization

    Optimization

    Aside from always improving, you must account for competition and Google's constantly changing regulations and algorithms.

    Working with a seasoned PPC firm like Seologic means constant testing of bids, keywords, and advertisements. We'll analyze which keywords, goods, devices, and audiences are converting the best for your business.

    We'll analyze your competitors' efforts and try fresh ideas to keep you ahead of the game.

    Niches

    Ecommerce

    Ecommerce

    Fin-Tech

    Fin-Tech

    BI

    BI

    Technology

    Technology

    AR/VR

    AR/VR

    Medical Devices

    Medical Devices

    IoT

    IoT

    Semiconductor and Consumer Electronics

    Semiconductor and Consumer Electronics

    AdTech

    AdTech

    Your business

    Your business

    Cyber Security

    Cyber Security

    SaaS

    SaaS

    Media

    Media

    AgriTech

    AgriTech

    Our Google Shopping management services include

    • Setup of a Google feed
    • Optimisation of multi channel feeds
    • Updates to Google Merchant Center
    • Feed management rule-making
    • Ensuring approval of Google/Microsoft Ads
    • Creating a review feed
    • Dynamic asset remarketing
    • Bid management
    • Keyword exploitation
    • Expansion management
    • Optimisation of title/description

    Frequently Asked Questions

    Generally, only you may set your Google Shopping budget. We charge a set monthly fee plus a modest portion of your spend to ensure a favorable ROI for your initiatives.

    Because CPCs start at $.01 and Google Shopping has no minimum budget, the platform is quite flexible. Your daily budget might vary, depending on your budget and ROI.

    Unquestionably. You may buy qualified traffic from Google Shopping for your online business.

    The key to making Google Shopping “work” better is to handle the remainder and convert visitors into paying, recurring consumers.

    That's why creating distinct landing pages that cater to your advertisements and CRO is vital to campaign success. Your site will receive highly qualified traffic from Google's sophisticated Shopping network, traffic that has expressed interest in your items and may fulfill other demographic requirements.

    The service itself is free. You simply pay for the ads you buy. If you want experts to manage your campaigns, you must pay them separately from your ad budget. The idea is that better campaign results readily justify professional management.
    Companies can submit product feeds to Google, and Google ultimately decides which search queries to display your advertising for.
    It's easy to set up and improve your own Google Shopping campaign online. See Google's official guide on setting up a Google Shopping Campaign. Contact us immediately if you need assistance optimizing or setting up your Google Shopping campaign.

    Every business is different, so we offer the tools you need.

    Google Ads Management
    Google is an advertising medium with over 4 billion searches per day. By using its search capabilities, you will 100% attract attention and, accordingly, new users.
    Facebook Ads management services
    We will help you lead your company to success and make it reach its potential. To convince you of this, we suggest that you request a free digital marketing review from us.
    Google Display Ads services
    Advertising on display networks is a low-cost technique to maximize results. A large reward may also imply a high risk.With so many targeting, placement, and bidding options, making the incorrect choice may cost you. You need the right part
    Google Ads Remarketing
    Seologic can help you design a retargeting plan. We optimize your campaign for conversions from audience segmentation to ad content and creative design.
    Google Ads Consultants
    Seologic helps different kinds of businesses maximize their marketing budgets by using paid traffic channels like Google Ads. No matter what business you run, our specialists will help you reach your target market. What's more, our cleverly
    Facebook Ads Retargeting
    It is a PPC approach that shows advertisements to individuals who are already familiar with your brand. Consider the visitors to your website who left without purchasing.
    Facebook Ads for Ecommerce
    Seologic helps different kinds of businesses maximize their marketing budgets by using paid traffic channels like Google Ads. No matter what business you run, our specialists will help you reach your target market. What's more, our cleverly

    Client Testimonials

    Our news

    Read the latest news posted regularly by our experts

    Effectiveness of ad creatives for bridge lessons: analysis and strategies

    Beginner Bridge Lessons Why This Creative Works: Headline Focus: The headline grabs attention and clearly indicates that this offer is targeted at b...

    25 / 06 / 2024
    Why these ad creatives work: Analysis and explanation

    Enhance your team dynamics with HRDQ’s personality style training tools Why this creative works: It’s dynamic: The ad uses a dynamic pro...

    25 / 06 / 2024
    15 Simple Ways to Increasing Online Sales Techniques

    Commercial websites are not just pages with product and service listings scattered with key phrases like “buy” and “price,” et...

    13 / 02 / 2024

    Get in Touch

    ×

    Get in Touch