Team / SMM

Chloe Hartsen

Social Media Strategist at Seologic

Chloe builds full-funnel social strategy for Seologic's clients — pairing organic content and community growth with Meta and LinkedIn ad campaigns that turn followers into customers.

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6+ Years in social media
30+ Brand accounts managed
4x Avg. engagement lift, first 90 days
14 Articles published

Where Chloe focuses

Self-rated depth, reviewed by the social team lead
Organic content strategy 90%
Meta Ads (Instagram & Facebook) 85%
LinkedIn advertising for B2B 76%
Community management 82%

Background

Chloe combines organic social strategy with paid social advertising to build full-funnel campaigns for Seologic's clients. Her work spans content planning and community management as well as Meta and LinkedIn ad campaigns for e-commerce, wedding and events businesses, and B2B service providers.

Prior to Seologic, she managed social media for a hospitality brand, growing its Instagram following organically while running paid campaigns that supported seasonal promotions. She's particularly focused on aligning organic content with paid amplification so brands get compounding results rather than one-off campaign spikes.

Chloe contributes articles on social media trends, platform algorithm changes, and paid social strategy to the Seologic blog.

Focus areas
Content strategy Meta Ads Manager LinkedIn Ads Community growth Engagement analytics
Credentials
  • BA in Communications, [University]
  • Meta Blueprint Certification
  • Ex-Social Media Manager, [Hospitality brand]
Organic content earns the trust. Paid social just makes sure the right people actually see it.
— Chloe Hartsen, Social Media & Paid Social Strategist

Recent articles by Chloe

Ready to grow your social presence?

Chloe's team can map an organic + paid social strategy tailored to your brand within a week.

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