In the past, a person had to at least know the HTML markup language in order to create a quality website. Nowadays, site owners with a limited budget can create websites in two clicks without even knowing a single code. Sounds great? Maybe. But this only means that no one controls the HTML. As a […]
What is E-A-T? E-A-T stands for Expertise, Authoritativeness, Trustworthiness. «Expertise». When creating content, you have to prove that you have certain skills and experience in your field. It is clear that if you have a humorous site, then this statement does not fit here.
Seo-specialist is a person whose work is aimed at external and internal optimization of a site for search queries. Simply, this professional researches trends on the Internet develops and implements various SEO strategies that subsequently help people find products and information on search engines. One of the goals of an SEO specialist […]
Typically, a lot of people use the .com domain name. But usually, every company or website has its own needs and problems, so it’s not always that simple. So let’s take a closer look at the world of top-level domains (TLDs).
What does it take to attract a potential buyer and get him to buy your product? Set up ads on Google? Promote your company on social media? Yes, it is very important and it will really attract buyers. But if the design and navigation of your site are really poor, believe us, no advertising and […]
Through social media platforms, many businesses are able to reach target audiences, build loyal customers, and reach current clients. However, it is not enough just to create an account on Instagram or Facebook. You need to advertise on social media, target audience, create content, and make a plan.
When we start surfing the Internet, we usually start with a search engine. In most cases, this is Google. So, if you are familiar with search engine optimization (SEO) and really know how to use Google’s potential to its fullest, it can bring you and your campaign to the top. But are there specific steps […]
In our blog, we already explained how to run a pay-per-click (PPC) advertising campaign. In short, you need to choose specific keywords to target, then bid on them, and then create your ads and landing pages. But the work doesn’t end here. Now it’s time to start monitoring your results. But how exactly does […]
Imagine the situation: two online users encounter the same paid ad on Google. The first user, Alex, clicks immediately, because he’s never heard of this brand. The second user, John, doesn’t click immediately, but he really needs the services of this brand… So he clicks.
An interesting fact – in 2020, 70 million Americans used social networks. And this figure is constantly growing. And now imagine how many people around the world register on social networks. Drumroll… A whopping 3.8 billion!
Imagine you have a small – or mid-sized business (Or maybe you already have one). What can help you grow your audience and increase sales? Correct – marketing to potential customers. And SEO will help you with this task. What is SEO? SEO is a set of measures to increase a website’s visibility in […]
There’s no better place for businesses to promote their goods than on the Internet – that’s a fact. And in order to attract customers’ attention, every businessman has to think about creating a digital marketing strategy. What is digital marketing? It doesn’t matter if your business is small or large, the essence is the same […]
In December 2020, the Digital Marketing world changed – Google released the December 2020 Core Update. What does that mean? Seologic explains. What Is The December 2020 Core Update? This update was released to specifically encourage quality content from websites.
Have you ever surfed Google and noticed several results with a small «Ad» label in the top corner? Probably, your answer is «yes». Well, these are paid search ads or so-called pay-per-click (PPC) ads. So, how exactly does it work and how can you get started? Let’s try to answer these questions. Where to begin? […]